Certainly one of my Search engine optimization customers lately came below attack from somebody that believed it could be a great concept to attempt to destroy their reputation by posting false issues all more than dozens of complaints websites. These allegations had been not just flat out lies, but extremely damaging because they said the website was full of viruses and would infect your computer. This is going to land this person in court with some very hefty fines and that process has already begun, but what about all those damaging posts showing up on page 1, 2, and 3 of Google?
Online Reputation Management In 48 Hours
Luckily for my client I am not only really good at Seo, I know how to use several strategies for online reputation management. There had been damaging posts on the very first three pages of Google and inside 48 hours I pushed them down to page four and beyond. The page that truly counts is page 1, but I wanted to truly push the garbage down farther than that.
The Fast Repair Step By Step for On-line Reputation Management
Right here is what I did step by step to dominate the very first three pages in Google to wipe out the false posts.
Step 1 – Content material Creation
I wrote a 600 word original post that was keyword dense. To create this very efficient you have to put the keyword or name within the title from the post. Then write a naturally flowing post ensuring to mention the keyword a minimum of as soon as each 100 words.
Step two – Huge Content material Spinning
The following factor youve gotta do to create this function correct is spin the post a minimum of 100%. It’s extremely essential to majorly spin the title and also the initial paragraph to ensure that when Google is performing the indexing and initially crawls these articles they see them as distinctive. The current Google farmer update didn’t appear to impact spun content whatsoever.
The reason I suggest writing a 600 word article is to leave room for creating a spun article that has a missing sentences along with a missing paragraph and it’ll nonetheless come out to a minimum of 400 words (400 words is usually what you have to get accepted in most post directories).
Right here is how to spin so that you can remove a sentence 50% of the time
(|sentence)
Notice the pipe symbol is separating a blank space from a sentence. So when the article is spun it is either going to skip that sentence and go to the following, or post that sentence. You may also do that to eliminate an whole paragraph.
(|sentence 1. sentence two. sentence three.)
Now the pipe symbol is in front of an whole paragraph so 50% from the time it’ll not post that paragraph.
This kind of spinning is essential simply because in order to create uniqueness you must create posts with a unique amount of paragraphs and words, not just spun words with synonyms. This really is important in the event you not just want these indexed, but want them indexed within the initial pages of Google.
I use The very best Spinner by Jonathan Leger for all of my on-line reputation management post spins. This tool is important for content material creation to make distinctive articles.
Step three – Mass Post Directory Submission
O.K., now this really is exactly where the enjoyable begins. It is time to complete a bit Google bombing run with Post Advertising Robot. The mass post directory submission is going to complete two issues for us. It’s going to make backlinks to a few of the positive listings for the client, and number two it is going to create content that shows up in the search engine listings that will push the unfavorable listings down towards the depths of exactly where noone will ever see it.
I’ve discovered that Article Marketing Robot is the most powerful online reputation management software program for this job. Add your spun post after which use the built in URLr to make some spun URLs for backlinks. Rather of developing a backlink to just 1 positive listing grab the customers other positive listings like a Facebook, Youtube, Twitter, Linkedin. These all move up extremely effortlessly within the search engines like google due to their authority. If your client requirements much more positive listings get them to setup social websites like these and begin developing hyperlinks to them.
I consist of 2 links in the resource box. The very first link would be to the client URL and also the second link would be to one of my own blogs in my blog network so that I can take advantage of the pingbacks for indexing the articles.
Why do I do this? Merely simply because you will find hundreds of post directories that are built on WordPress blogs and the search engines dont usually discover the articles but my blogs are setup to obtain a pingback whenever an post is accepted. I use a plugin on all of those blogs called Pingback Optimizer that takes all the pingbacks, puts them into an RSS feed, and then submits them to a dozen RSS directories.
This builds backlinks to the backlinks and helps to get them all indexed in record time. This is important if you want alot of these new articles to show up in 48 hours. Using this technique I usually have articles showing up in the search engines within 30 minutes of posting the articles. This will speed up your online reputation management quite a bit.
Step 4 – Private Blog Network Submission
If you dont have a private blog network then just skip this step or submit the article to some of the paid blog networks that you can join. I keep a personal blog network on separate C class servers that I can post articles to.
Advantage Of Private Blog Network for Online Reputation Management
There is a huge benefit to posting on your personal network. You’ve manage of the onsite Seo for your articles which gives them a huge boost within the search engines like google, particularly on low competitors key phrases exactly where you are able to get your own blog posts to page 1 and 2 with just good onsite Search engine optimization elements and hardly any backlinks at all.
This subsequent step is some thing I generally wait 24-48 hours to complete after posting to my blog network. Youll begin to determine which of the private weblog posts are ranking the highest and you are able to take those and optimize them towards the next level.
If you posted the regular spun post for your weblog network you are able to now go in and add elements like H1, H2, H3, Alt Tags, internal linking, and all that great stuff. In the event you require assist with onsite Search engine optimization then pickup the WordPress Plugin SEOPressor and it’ll guide you via it like paint by numbers having a score on the sidebar of the admin panel.
Step five – Social Bookmarking and Pinging
Now it is time to obtain much more power to all of those new articles and weblog posts. Get a reside hyperlinks report from Post Advertising Robot and you are able to import them into your social bookmarking software program.
Generally inside 24 hours you might have as much as 200 reside articles and Article Marketing Robot can export this making it simple to add for your indexing and bookmarking software. You can also run all the reside hyperlinks via pinging software but if you are going to provide them all dozens of social bookmarks you generally do not have to.
I favor Bookmarking Demon for this job since it features a lot of top quality bookmarking websites and Ive added about 1000 much more bookmarking websites to make it really kick some serious rankings.
This step may be fairly intensive as you will be running your Bookmarking software for the following day or two based on just how much power you want to give the articles. Ill usually import about 200 articles and give them all 100-200 social bookmarks every. The result is almost instantaneous as youll see articles coming out of the woodwork all bouncing up and down as the search engine index is flooded with these new articles and backlinks to the articles are pushing them up.
Step 6 – Wait, Watch, and Choose
Now about 2 days have went by (actually you dont have to do it this quick, you can wait a week but if you are in a serious crunch you can do it quickly like I did).
Now its time to go through the very first couple of pages of Google and start picking and choosing which articles and blog posts you want to push to the next level. If there are still a couple negative listings on page 1 you can look on page 2 to choose the articles there and give them an additional bookmarking push to get them on page 1.
So the first thing Ill do is give the page 2 listings an additional push. Ill also produce an additional article and submit it to AMR giving those page 2 listings more backlinks with the keyword. If you want to take things a step further you may also develop some Internet two.0 properties to those page two hyperlinks after which bookmark the Internet two.0 sites.
This is a extremely easy on-line reputation management process to follow but it is time consuming so be ready to dig in for a number of hours to obtain the job carried out.
Read more about my own how to fix your online reputation guidelines here in my webpage. Discover DIY online reputation management.